In a major shift within the financial industry, Fidelity Investments, with its colossal $12.6 trillion in assets under administration, is now recommending that the traditional 60/40 portfolio model should evolve to include a 1-3% allocation to crypto, specifically through its spot Bitcoin ETF (FBTC). This groundbreaking move is not just a nod to the burgeoning crypto market but a potential catalyst for unprecedented demand, potentially channeling hundreds of billions of dollars into Bitcoin.

Matt Ballensweig, Head of Go Network at BitGo, took to X (formerly Twitter) to express his anticipation, stating, âIâve said this since the day of ETF approval â now that Pandoraâs box has been opened, the multi-trillion dollar asset managers will sell BTC and crypto through their massive distribution channels for us. Fidelity now creates blueprint portfolios with 1-3% crypto.â
Echoing this sentiment, Will Clemente III, a renowned analyst, remarked on the potential ripple effects of Fidelityâs recommendation. âFidelity now recommending a 1-3% crypto allocation in your portfolio. Gateway drug. What happens when that 1-3% becomes 3-6%? Slowly then suddenly,â Clemente noted, highlighting the potential for growth in crypto allocation.
What This Could Mean For Bitcoin Price
Adam Cochran, a partner at CEHV, further elaborated on the implications of Fidelityâs move for Bitcoinâs adoption and price trajectory. In a detailed analysis shared on X, Cochran laid out an ambitious future where the inclusion of crypto in traditional portfolios could lead to a substantial reevaluation of Bitcoinâs value. âHow fucking wild is this to see. 60/40 portfolios are now 59/39/2,â Cochran began, underlining the historic milestone of crypto becoming a core asset class.
Cochran compares the adoption rates of the internet to cryptocurrency, stating, âHell, the internet was 30 years in the making and didnât reach 10m users till 1995. But the most non-conservative estimates put crypto ownership at 450M worldwide (conservative is more like 200M) thatâs like the internet in 2001.â
He highlights the outsized economic impact of digital advancements, âToday the internet has somewhere around 5.5B users â 12x what it did in 2001. But according to BEA, the impact of the digital economy has been exponentially outsized with each year of growth.â By drawing this parallel, Cochran sets the stage for a crypto market that could see exponential growth in value and influence.
Cochranâs approach to calculating Bitcoinâs future valuation involves analyzing the potential influx of funds from traditional investments. âIf that follows the change to 59/39/2, youâre looking at $1.6T in new buying⌠Given the current market is $2.24 trillion total marketcap⌠we get a cash to value rate of 9.3%.â
The core of Cochranâs analysis lies in his valuation prediction, where he states, âProrata between coins at their current ratios and thatâs $748,500 BTC and $43,635 ETH in raw spot buying. But since we know notional causes things to run, and weâve got things like ETHâs yield demand and burn, weâre usually several multiples above the price of our raw spot demand.â
Cochranâs conclusion reflects a strong belief in the transformative potential of cryptocurrencies within traditional investment portfolios. âAt the end of the day, even gold hasnât broken into the 60/40 portfolio in a meaningful way, so I think blowing past the $12T mcap of gold by a good multiple over time is a no-brainer.â
At press time, BTC traded at $57,175.

Featured image created with DALL¡E, chart from TradingView.com
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