Blockchain
Decentralized communication network Push Protocol released a wallet-to-wallet video chatting feature on its Web3 messaging platform Thursday.
Harsh Rajat, CEO and co-founder of the protocol, told Blockworks that adding video calling to Web3 products is similar to how groundbreaking video calling was for Web2.
“Video and audio calls are just a way to enhance the Web3 communication in a Web3 native way,” Rajat said. “It basically enables a communication rail for anything a Web3 developer wants to do.”
One way it enhances the Web3 experience is allowing celebrities or influencers to token-gate or NFT-gate exclusive video calls with their fans, Rajat said. The same thing could be done with live streams, which he suggested has implications for gaming.
It also allows crypto-inclined individuals to not have to rely on platforms such as Gmail or Zoom, which aren’t peer-to-peer, to engage in transactions with one another.
Push Protocol launched on the Ethereum network in January 2022 and later expanded to Polygon chain and the BNB chain. Push Chat launched in October 2022, enabling users to send messages between wallets.
The project began circulating its intention to add a video chatting feature to the service all the way back in its 2020 white paper.
Planned since our original whitepaper in 2020, Push Video is the next evolution of the web3 communication layer being built by Push Protocol. After Push Chat and Push Video, a web3 “Twitter spaces like experience” is right around the corner
— Push Protocol | Push Chat Alpha is LIVE (@pushprotocol) April 13, 2023
Jake Udell, founder of Web3 platform Metalink, was generally skeptical of decentralized messaging protocols, mentioning that some of them “have been able to conceal the message but without concealing the sender’s address.” Still, he said he understands the utility behind video messaging being added to peer-to-peer networks.
“These types of innovations could unlock a tremendous amount of utility when it comes to sharing family photos, interacting in community chat channels and private messaging more generally,” Udell said. “I wouldn’t be surprised if we are at the beginning phases of seeing something that is private and highly functional being built out at scale.”
Josh Siegel, chief product officer at Dfns, told Blockworks that encryption is essential for Web3 messaging apps; a “key feature” differentiating them from traditional messaging apps, he said.
Beyond encryption, Siegel threw out a whole suite of different use cases for wallet-to-wallet messaging, including allowing DAOs to more easily notify members about new proposals to vote on, and their outcomes.
“Think of it as a group chat with a bank account,” Siegel said. “Wallet-to-wallet messaging lets NFT buyers and sellers negotiate in the same place where they’re making their purchases. It lets dapps incorporate bot or live-chat customer service, which is hugely important for accessibility.”
